Automated E-Mail Routing with Neural Networks at KfW

E-Mails from KfW customers have to be routed to 60 folders by topic before they can be answered efficiently. Currently, a rule-based system is in place. With a neural network model, the fraction of e-mails routed correctly is doubled, halfing the time for manual sorting.
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Die Test, Learn und Optimisation Strategie @Sky

Lernen Sie anhand eines konkreten Use Cases, wie Sky durch erfolgreiches Testing jeden Tag profitiert. Lernen Sie nicht nur, welche Schritte notwendig sind, um eine effiziente Testing Roadmap aufzusetzen, was für einen aussagekräftigen
A/B Test ausschlaggebend ist, sondern auch welche Tools ein erfolgreiches Testing vereinfachen bzw. ermöglichen.
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How Pre-Heat Analyses Predicts Future Launch Success

With the help of upper funnel pre-heat analysis (Social conversations, Google Searches, Internal searches) you are able to give an indication and build hypotheses on how later product launches will perform. This methodology is not only valuable to for future sell-out predictions and allocation planning, but also helps to support an active leak management in the marketing landscape. Get exclusive insights on how pre-heat analysis is used at adidas.
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